093 Shocking Pink

Go ultra bright or create a pastel look by mixing with the in-pack conditioner.

Swatch sample of 093 Shocking Pink
Expected results
Extra Light BlondeSwatch of hair colourSwatch of expected outcome of using 093 Shocking Pink
Light BlondeSwatch of hair colourSwatch of expected outcome of using 093 Shocking Pink
Medium BlondeSwatch of hair colourSwatch of expected outcome of using 093 Shocking Pink
Alternative swatch sample of 093 Shocking Pink
After the pastel look?

Simply mix the Colour Cream with the in-pack conditioner until you see the custom pastel tone you’re after!

WATCH THE PASTEL TUTORIAL

Semi-Permanent Colour

This gives a semi-permanent shade that will last up to 12-15 washes, depending on your hair history.

093 Shocking Pink

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  • 1 product, 2 results!
  • Bold and ultra bright
  • Or soft pastel
  • Full of shine
  • Create your own unique look

Oh the choices! Amp it up with a super vibrant Shocking Pink or play it cool by mixing with the in-pack conditioner for a softer pastel result.


Discover all about getting the semi-permanent look here

Top tips:

    • For pastel shades, hair will need to be very light blonde, so pre-lighten if you’ve not been blessed with this colour
    • If you’re creating a pastel shade, the colour you pre-mix is a good indicator of the colour result - if you want a more vibrant shade, just add more colour cream
    • Semi-permanent shades are ideal for maintaining colour vibrancy between permanent applications
    • Red, pink and purple Ultra Brights shades can be used on natural hair for a subtle colour boost
    • Remember, if your hair’s previously coloured, this may affect results
    • Avoid staining your fav jumper by having an old towel at the ready and use some skin barrier cream around your hairline/ears
    • Have some cotton pads and skin toner handy just in case you get some product on your skin
    • If you’re lucky enough to have thick locks or hair longer than shoulder length, you’ll need two or more packs for a nice, even coverage

    Download our guide for step-by-step application instructions and pre-colouring advice

    • 1 tube of Colour Cream
    • 2 sachets of conditioner
    • 1 instruction leaflet
    • 1 pair of gloves

    Colour Cream: Aqua · Cetearyl Alcohol · Coconut Alcohol · Ceteareth-20 · Disodium Cocoamphodipropionate · Methylparaben · Parfum · Polyquaternium-6 · Propylparaben · Basic Violet 2 · Ethanolamine · Etidronic Aci

    Conditioner: Aqua · Cetearyl Alcohol · Quaternium-87 · Propylene Glycol · Niacinamide · Panthenol · Prunus Armeniaca Kernel Oil · Isopropyl Myristate · Citric Acid · Stearamidopropyl Dimethylamine · Distearoylethyl Hydroxyethyl monium Methosulfate · Ceteareth-20 · Glyceryl Stearate · Parfum · Sodium Benzoate · Hexyl Salicylate · Hexyl Cinnamal · Linalool · Benzyl Salicylate · Limonene

    Reviews
    Avg.
    (51)
    Featured
    Louise
    • Scotland
    • 9
    • 1
    I used this shade on lightened hair and it turned out extremely vibrant. The colour lasted really well and grabbed a lot of attention!
    Response from Schwarzkopf LIVE: Glad to hear that Louise - thanks for the review!
    Was this review helpful?
    Vickie
    • Musselburgh
    • 0
    • 1
    I’ve been using this colour for about a year and have never had so many compliments! Everyone loves it.
    I need to re-dye about every 10 days as it goes peachy brown at the back and sides. Not sure why.
    My hairdresser bleaches it about every 2-3 months so it goes brighter.
    Response from Schwarzkopf LIVE: Thank you for your lovely review Vickie! Make sure you use moisture rich treatments at least once a week- and you can even add a touch of the Shocking Pink to the hair treatment to pro-long the vibrancy, while it's conditioning your hair :) Hope this helps!
    Was this review helpful?
    Lucy
    • Birmingham
    • 0
    • 1
    I bought this as I fancied harking back to my bright-haired student days, but didn't want to commit to a permanent colour due to the nature of my job. This is easy to apply with a pleasant smell, and didn't stain through the gloves. Rinsing is easy and it left me with a bold colour, and super soft hair. I would buy this again without doubt, and can't wait to try the rest of the range.
    **disclaimer** I am strawberry blonde naturally, and put this onto my natural hair colour. It came out exactly like the model's on the box - however, I can see that those with mousy or darker hair may need to lighten beforehand to get a bold result.
    Response from Schwarzkopf LIVE: Thank you for your lovely review Lucy! Much appreciated :)
    Was this review helpful?
    Caitlin
    • Ireland
    • 1
    • 1
    Amazing! My hair wasn't even that blonde, it was more golden, and it turned super vibrant like the box! It slowly faded to a really nice pastel pink and lasted about 20 washes.
    Response from Schwarzkopf LIVE: Wow! Thank you for your lovely review Caitlin! <3
    Was this review helpful?
    Chloe
    • Liverpool
    • 0
    • 1
    I love this colour. I have had it in for 2 weeks now and it still is bright then ever. I love live colours they always stay a long time in my hair.
    Response from Schwarzkopf LIVE: Thank you so much for your lovely review Chloe :D <3
    Was this review helpful?
    Charlene
    • Lancashire
    • 1
    • 1
    I always use your colours and now love this one too. Just wish it was permanent but don't mind buying it again to keep it bright.
    Response from Schwarzkopf LIVE: Thank you for your lovely review Charlene! We hope you continue to love our products for years to come!
    Was this review helpful?
    Timna
    • Svizzera
    • 0
    • 1
    I love it. Used the 096 (Turquoise Temptation) before and they are both great. It saved me from a hair disaster after a different brand dye worked horribly. Luckily I had this to fix it and I'm lovinh the result.
    although it would be better if it lasted longer
    Response from Schwarzkopf LIVE: Thank you so much for your lovely review Timna! :)
    Was this review helpful?
    An
    • Scotland
    • 1
    • 1
    Tried out the pastel by mixing the conditioner in and used it on my hair, done everything the instrucions said and have the same blonde hair I had before ‘dying’ it
    Response from Schwarzkopf LIVE: Hi An, thank you for taking the time to review! We're sorry to hear of your disappointment, for best results with the pastel, use on Bleached Pale Blonde hair, and you can leave on for slightly longer than the development time stated. Hope this helps :)
    Was this review helpful?
    Becky
    • UK
    • 0
    • 1
    Loved it! I tried this out and LOVED IT. So happy you can make it pastel or vibrant! Smells like fresh raspberries and all my friends make a huge fuss over my beautiful, flavoursome new hair! I love letting people sniff it! Haha thank you for this amazing product that I will cherish. Xx
    Response from Schwarzkopf LIVE: Lovely to hear this Becky! Thank you so much for your amazing review :) <3
    Was this review helpful?
    Zutkecalocwni
    • Slovenia
    • 0
    • 1
    Best pink hair dye! Stays in for a long time and doesnt stain.
    Response from Schwarzkopf LIVE: Thank you so much for your lovely review Zutkecalocwni! :) <3
    Was this review helpful?
    Katie
    • United Kingdom
    • 0
    • 1
    I love this product so much! I bleached my hair prior to using it so the result was very vibrant. It's easy to use and I never got patchy hair, got so many compliments on it too :)
    Response from Schwarzkopf LIVE: Amazing to hear Katie! Thank you for your feedback! :)
    Was this review helpful?
    Jemima
    • Huddersfield
    • 0
    • 1
    I used this colour for the first time as I was looking for a new pink to replace the one I normally use as it wasnt working the same as it used to so thought I’d give it a go. I was not disappointed it is the most vibrant best product I have ever used to get my hair pink. It has amazing coverage and give a super even colour all over. I love it’s so pink!!!
    Response from Schwarzkopf LIVE: Great to hear Jemima! Thank you so much for your lovely review :)
    Was this review helpful?
    Temika
    • Queensland
    • 0
    • 1
    I love this colour so much it’s so vibrant and beautiful and it stays in for ages it’s been about 4 weeks and my pink is still pretty vibrant if your looking for a gorgeous pink I definitely recommend this one
    Response from Schwarzkopf LIVE: Great to hear Temika! Thank you so much for your lovely review :)
    Was this review helpful?
    Lisa
    • Stockport
    • 0
    • 1
    Love the colour deffo use conditioner to mix with as it is very thick tho if u want it bright like I do it doesn't change it. Lasts really well and is a really nice colour!!
    Response from Schwarzkopf LIVE: Lovely to hear Lisa! :) <3
    Was this review helpful?
    daisy
    • shropshire
    • 0
    • 1
    Great hair dye! A lot less expensive than other brands but longer lasting, the pink suited my skin tone really well and when it faded out to a pastel it didn't wash me out. It took a long time to fade which was great for the product but not for school... Thanks!
    Response from Schwarzkopf LIVE: Great to hear Daisy :)
    Was this review helpful?
    Susannah
    • Derby
    • 1
    • 1
    Really nice bright colour and easy to apply (recommend mixing with a bit of conditioner). I also really like the way it fades evenly giving a kind of dirty pastel pink (my hair is blond/light brown) and eventually disappears so it looks good whether I've just done it or it's nearly gone!
    Response from Schwarzkopf LIVE: Glad to hear your great feedback Susannah - thanks for sharing!
    Was this review helpful?
    Lottie
    • Portsmouth
    • 0
    • 1
    Used this multiple time now for pink streaks, the first time the colour lasted for a long time! However, it seems the more I dye it, the shorter it lasts. After 1 wash, the colour has gone from a vibrant pink to a pastel pink/ strawberry blonde, which is vey disappointing.
    Response from Schwarzkopf LIVE: Hey Lottie, we're sorry to hear of this! To help any colour last longer, we recommend you use moisture rich products, and shampoo/conditioner specially formulated for coloured hair :) Hope this helps, and thank you for taking the time to review! :)
    Was this review helpful?
    Millie
    • Notts
    • 1
    • 1
    Loved it I'm so much more confident and have a new sense of self pride!!
    Response from Schwarzkopf LIVE: Glad to hear, Millie! Thanks for taking the time to review your Shocking Pink shade :)
    Was this review helpful?
    Becca
    • Swindon
    • 1
    • 1
    I used it with my quite dark hair and it tuned my hair a quite nice auburn colour however it washed out really quickly and my hair is back to brown after only 2 washes
    Response from Schwarzkopf LIVE: Hi Becca, thank you for your review! As this semi-permanent shade is only recommended for use on Bleached to Medium Blonde hair colours, we wouldn't expect it to last very well on deeper hair tones unfortunately :(
    Was this review helpful?
    Sophie
    • Nottingham
    • 0
    • 1
    I wanted it pastel pink but it came out s sunset pink and I completely in love with it
    Response from Schwarzkopf LIVE: Lovely to hear Sophie! Thank you for your review!
    Was this review helpful?
    Ramona
    • Romania
    • 1
    • 1
    I've been looking for a vibrant and long-lasting pink hair dye for quite some time now and I am very happy to have found this product. I wasn't expecting to get a good color payoff since my hair still had purple streaks left, but to my surprise I got just the shade I wanted and my hair felt softer and healthier than before. Application was easy and two boxes + the conditioner included were just enough to cover my chest-length hair. Overall I had a great experience with this product and I will definitely use it again.
    Response from Schwarzkopf LIVE: Great to hear! Thank you for your lovely review Ramona :)
    Was this review helpful?
    Ramona
    • 0
    • 1
    Beautiful color. I've been looking for a vibrant and long lasting pink for quite some time now and I am really happy to have found this product. It's easy to apply and it smells really good compared to other hair dyes. My hair goes a little under my chest and two boxes of the dye + the conditioner were just enough to cover my entire head. I was afraid it wouldn't look that good because my hair still had purple highlights since the last time I dyed my hair but I got just the color I wanted and my hair also feels more soft than before. I am very happy with this product.
    Response from Schwarzkopf LIVE: Thanks for your review, Ramona!
    Was this review helpful?
    Teresa
    • Brighton
    • 0
    • 1
    I used the shocking pink and it is really vibrant it is a shame that they don't do it in a permanent shade because I would definitely get some of them so live colours please make a perm at pink hair colour
    Response from Schwarzkopf LIVE: Thank you for your review Teresa! Happy to hear you're loving this shade :)
    Was this review helpful?
    Jess
    • Gloucester
    • 0
    • 1
    Loved this colour so much had so many comments on my hair deffo recommending to a friend if only it was in permanant .
    Response from Schwarzkopf LIVE: Thank you for your lovely review Jess! :)
    Was this review helpful?
    Sophie
    • UK
    • 0
    • 1
    Great hair dye,goes on great with a highly vibrant colour just like on the packet! Had this colour for a few weeks now and it's still super vibrant and pink
    Response from Schwarzkopf LIVE: Stunning shade, Sophie! Thanks for taking the time to leave a review of your colour :)
    Was this review helpful?
    Karina
    • Nottingham
    • 1
    • 1
    Was nervous about going so bright but I love it and get so many people saying how nice it looks.
    Response from Schwarzkopf LIVE: Wonderful to hear, Karina!
    Was this review helpful?
    Shelley
    • Portsmouth
    • 0
    • 1
    Used this after a professional messed up my blonde and have to say I'm not disappointed. It's so glossy and made me feel a lot younger too. Glad I done it!
    Response from Schwarzkopf LIVE: Great to hear Shelley - thanks for sharing!
    Was this review helpful?
    Sharni
    • United Kingdom
    • 1
    • 1
    If only it was a permenant colour, spending soooo much trying to maintain the amazing vivid pink I love. Definitely my favourite, most successful colour transformation by far
    Response from Schwarzkopf LIVE: Thanks for the review, Sharni!
    Was this review helpful?
    Michelle
    • Scotland
    • 1
    • 1
    Also love the vibrancy of this colour and how easy it is to apply!
    Lasted about 3 weeks before fading, so off to top up now :)
    Response from Schwarzkopf LIVE: Thanks for the review, Michelle!
    Was this review helpful?
    Sophie
    • United Kingdom
    • 0
    • 1
    amazing!! such a bright rich color, was so easy to apply and looks great. perfect coverage couldn't be happier. i have thick shoulder length hair and i used a tube and a quarter of a second one.
    Response from Schwarzkopf LIVE: Thanks for the lovely review, Sophie!
    Was this review helpful?
    Shelley
    • Hampshire
    • 1
    • 1
    I mixed this and purple punk together and I love the colour that it's turned out to be, will definitely be doing it again too
    Response from Schwarzkopf LIVE: Wonderful to hear, thanks Shelley!
    Was this review helpful?
    Claire
    • East Midlands
    • 0
    • 1
    LOVE IT
    Super bright
    Easy to apply
    Exactly the colour I wanted
    Response from Schwarzkopf LIVE: Thanks very much for the review, Claire!
    Was this review helpful?
    Terri
    • Taunton, Somerset
    • 0
    • 1
    I used this on bleached hair. Came out very bright, I was very please with the results. Goes great with my black hair underneath. Lasted well.
    Response from Schwarzkopf LIVE: Thanks a bunch for the review, Terri!
    Was this review helpful?
    Daniella
    • Newcastle
    • 0
    • 1
    Love this hair dye, so easy to use. Wanted to go for the pastel pink but ended up just putting the pink dye with a touch of conditioner on my hair for 5mins and got an amazing colour.
    I used an ombré brush to get it this style in my hair
    Response from Schwarzkopf LIVE: Thanks a bunch for the lovely review, Daniella!
    Was this review helpful?
    Jac2011
    • United Kingdom
    • 0
    • 1
    I had medium blonde hair, I mixed a few small pea sized amounts with white conditioner (which is tricky as the cream is extremely thick and difficult to mix) applied to ends for inner look, left 15 mins and washed out. I was a bit concerned about the brightness when washing out so I was a wimp and washed with shampoo also to tone down!
    I am very happy with result, it's lots of different shades of pink / peach which I love. Maybe next time I'll not use shampoo (as directed) and it'll be even nicer!! Iv got loads and loads left to do it again and again. Definitely worth the money and I'd buy again and very easy to do myself.
    Response from Schwarzkopf LIVE: Thanks very much for your review!
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    Michelle
    • Scotland
    • 0
    • 1
    Love this colour. Usually use purple punk which I love too but this is really vibrant. Use it over bleached hair
    Response from Schwarzkopf LIVE: Thanks very much for your review, Michelle!
    Was this review helpful?
    Morgan
    • Uk
    • 12
    • 1
    Only left it on 10 mins and it's brighter than my future
    Response from Schwarzkopf LIVE: Thanks for leaving your review Morgan!
    Was this review helpful?
    Latest
    Ju
    • Great Yarmouth
    • 1
    • 1
    Love Live they have been amazing shades and they make my hair POP it naturally/unnaturally goes rainbow extra green with Sea mermaid and blue rainbow with turquoise tone (at the mo im rockin hair that looks like the northern lights) Pink and purple have been multilayer true to the pack tones, that change amazingly over the next weeks. Me and my hair love these, Trying electric blue tonight cant wait
    Response from Schwarzkopf LIVE: Loving all the looks Ju and happy to hear you're enjoying mixing it up with the LIVE shades! Thanks for your review :-)
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    Liz
    • London
    • 1
    • 1
    So impressed! Easy application and smells great too. I love how it had faded gradually with each wash so it's almost like having a whole new hair colour every few days.
    I had blonde hairs of varying shades so this resulted in different shades of pink too which was ideal.
    Response from Schwarzkopf LIVE: Great to hear that Liz, thanks for taking the time to review!
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    Charlie
    • Hertfordshire
    • 0
    • 1
    The colour comes out really vibrant but it washes out within a week and leaves it a patchy orange colour completely not happy. I don't even have very long hair but I end up having to use four bottles because or how rough and thick the cream is. I wouldn't recommend this to anyone. Really disappointed. Lost a lot of money.
    Response from Schwarzkopf LIVE: Hello Charlie, thank you for taking the time to review. Make sure you're using moisture rich products to help elongate the colour. Also, if you apply to damp, freshly washed hair, this will help spread the colour through the hair easier. Hope this helps! :)
    Was this review helpful?
    Latest
    Lucy
    • Southport
    • 1
    • 1
    Love the versatility of this product,I'm a salon based stylist and usually only use professional products on my clients and myself,will defiantly use again
    Response from Schwarzkopf LIVE: So great to hear Lucy, thanks a lot for the review!
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    Latest
    Clare
    • Derby
    • 2
    • 1
    I love this pink! I can't get enough of it! Everyone comments on how nice my hair looks!
    Response from Schwarzkopf LIVE: So glad to hear it Clare, thanks a lot for the review!
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    Latest
    Dolina
    • Fort William
    • 1
    • 1
    First time using this one as normally just use platinum blonde. Love how vibrant it is and defo makes a statement. Easy to use and great results. I ❤️ my hair
    Response from Schwarzkopf LIVE: Glad to hear it Dolina, thanks so much for the review!
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    Lucy
    • Dudley
    • 0
    • 1
    When I saw this colour I wasn't sure if I wanted it because of how dark it was so I brought it and read the instructions it said if you leave it on 1-5 minutes it will be a pastel colour and go lighter so I left it on 4 minutes and when washed it out I've washed it 3-4 and the colour will not fade into a pastel colour I'm not happy with the results as all!
    Response from Schwarzkopf LIVE: Hi Lucy, to achieve a pastel result you need to mix the Colour Cream with the in-pack conditioner as specified in the Instruction Leaflet. We'd like to help you further with this to get you to the colour you're after so when convenient, please contact our Advisory team on 0800 328 9214 and an advisor will be happy to help.
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    Latest
    Laura
    • Herefordshire
    • 1
    • 1
    Great colour. Doesn't fade very quickly. Bargain price from places like Savers etc. Love it!
    Response from Schwarzkopf LIVE: Loving the look Laura, thanks so much for the review!
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    Rachel
    • Manchester
    • 1
    • 1
    Great looking bright colour when used over pre-lightened hair and long lasting, it barely fades.
    The only thing that is difficult is when you do a full head of dye: One box contains a small amount. If you have thick, medium to long hair you Need to buy 3 boxes.
    Though, for just doing your roots, one box is perfect.
    Response from Schwarzkopf LIVE: Hi Rachel, thanks so much for your review!
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    Lisa Marie
    • England
    • 1
    • 1
    Fantastic colour.goes amazing on freshly bleeched hair and lasts for month or so before fading. Totally recommend and very cheap aswell from ur local bargain shops. XD
    Response from Schwarzkopf LIVE: Brilliant colour results Lisa, thanks a lot for the review!
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    Kat
    • Birmingham
    • 2
    • 1
    Just used Shocking pink over the top of Pure Purple and my previously dark blonde hair is now magenta with no bleach! I love it! And best of all my hair is now soft shiny and healthier than before I coloured it! Thanks live colour I will be using your products for a long time to come.
    Response from Schwarzkopf LIVE: Hey Kat, wonderful to hear the lovely feedback - happy colouring!
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    Mel
    • West Midlands
    • 1
    • 1
    Absolutely love this colour.
    Response from Schwarzkopf LIVE: Brilliant to hear you're loving the shade, Mel!
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    Nicole
    • Glasgow
    • 7
    • 1
    I used the shocking pink but mixed it with conditioner to get a pastel colour and absolutely love it . This is my go to now :)
    Response from Schwarzkopf LIVE: Fabulous pastel pink, Nicole - thanks a bunch for the feedback!
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    Nicola
    • 1
    • 1
    Good colour, easy to apply. But not my style
    Response from Schwarzkopf LIVE: Hi Nicola, glad to hear you liked the colour and sorry it’s not quite your style. Hopefully you’ve found another shade you like better - thanks for the feedback!
    Was this review helpful?