COLOURS
PERMANENCE
RANGE
LIVE | Our products | Ultra Brights
Close 098 STEEL SILVER
Hair
098
STEEL SILVER
SEMI-PERMANENT COLOUR
Try it on
098 STEEL SILVER 098 STEEL SILVER
098 STEEL SILVER
098 STEEL SILVER
098 STEEL SILVER
098 STEEL SILVER
098 STEEL SILVER
098 STEEL SILVER
098 STEEL SILVER
098
STEEL SILVER
SEMI-PERMANENT COLOUR
  • Use colour cream only for an intense colour
  • Add conditioner to create a pastel shade or your own new colour
  • Lasts up to 15 washes  
ALL SHADES
Shade Shade Shade Shade Shade Shade Shade Shade
Try it on

EYEING UP THAT ICY STYLE?

Calling all bleached blonde-haired heads! LIVE Ultra Brights Or Pastel Steel Silver 98 was specifically designed for you: a semi-permanent vegan formula of silver hair dye to be shinier than ice. Go for an intense colour by using the silver hair colour cream alone, add conditioner for a pastel shade. PS: Semi-permanents are not forever, they last up to 15 washes!

Hair

BEFORE APPLYING

  • For use on bleached hair only.
  • Use LIVE lighteners to create the perfect base.
  • Always perform an Allergy Alert Test 48 hours before each time you colour, even if you’ve used the product before
  • Use a clarifying/deep cleanse shampoo 48 hours prior to application
  • Check application range to ensure your natural hair is suitable for your chosen shade.
  • If your hair is longer than chin length or thick, we recommend using two packs
  • If you’re unsure on your chosen shade carry out a strand test

APPLICATION & DEVELOPMENT

  • Towel dry hair well and evenly before applying
  • Avoid staining your fav jumper by having an old towel at the ready
  • If you are only colouring parts of your hair, please take care when applying to avoid staining other areas.
  • Use skin barrier cream around your hairline and ears to ensure your hair is the only thing being covered!
  • No need to mix the colour, apply straight from the tube or mix a pea size amount of colour with conditioner to create your own unique shade!

RINSING

  • Rinse the colour out using lukewarm water

TOP TIPS

  • For blue or pastel shades, hair will need to be very light blonde, so pre-lighten if you’ve not been blessed with this colour
  • If you’re creating a pastel shade, the colour you pre-mix is a good indicator of the colour result - if you want a more vibrant shade, just add more colour cream
  • Semi-permanent shades are ideal for maintaining colour vibrancy between permanent applications
  • Remember, if your hair’s previously coloured, this may affect results
  • Avoid staining your fav jumper by having an old towel at the ready and use some skin barrier cream around your hairline/ears
  • Have some cotton pads and skin toner handy just in case you get some product on your skin
  • If you’re lucky enough to have thick locks or hair longer than shoulder length, you’ll need two or more packs for a nice, even coverage
Icon download file

Download our guide for step-by-step application instructions and pre-colouring advice

(PDF, 0,5 MB)

Colour Cream: Aqua · Cetearyl Alcohol · Coconut Alcohol · PEG-8 · Ceteareth-20 · Disodium Cocoamphodi propionate · Methylparaben · Parfum · Polyquaternium-6 · Propylparaben · Acid Violet 43 · Etidronic Acid · HC Blue No. 12 · Ethanolamine · Sodium Sulfate · Sodium Chloride · HC Blue No. 16 · Alpha-Isomethyl Ionone

Conditioner: Aqua · Cetearyl Alcohol · Quaternium-87 · Propylene Glycol · Isopropyl Myristate · Distearoylethyl Hydroxyethylmonium Methosulfate · Sodium Benzoate · Citric Acid · Stearamidopropyl Dimethylamine · Ceteareth-20 · Glyceryl Stearate · Prunus Armeniaca Kernel Oil · Parfum · Niacinamide · Panthenol · Hexyl Salicylate · Benzyl Salicylate · Hexyl Cinnamal · Linalool · Limonene

Hair

EYEING UP THAT ICY STYLE?

Calling all bleached blonde-haired heads! LIVE Ultra Brights Or Pastel Steel Silver 98 was specifically designed for you: a semi-permanent vegan formula of silver hair dye to be shinier than ice. Go for an intense colour by using the silver hair colour cream alone, add conditioner for a pastel shade. PS: Semi-permanents are not forever, they last up to 15 washes!

Hair

BEFORE APPLYING

  • For use on bleached hair only.
  • Use LIVE lighteners to create the perfect base.
  • Always perform an Allergy Alert Test 48 hours before each time you colour, even if you’ve used the product before
  • Use a clarifying/deep cleanse shampoo 48 hours prior to application
  • Check application range to ensure your natural hair is suitable for your chosen shade.
  • If your hair is longer than chin length or thick, we recommend using two packs
  • If you’re unsure on your chosen shade carry out a strand test

APPLICATION & DEVELOPMENT

  • Towel dry hair well and evenly before applying
  • Avoid staining your fav jumper by having an old towel at the ready
  • If you are only colouring parts of your hair, please take care when applying to avoid staining other areas.
  • Use skin barrier cream around your hairline and ears to ensure your hair is the only thing being covered!
  • No need to mix the colour, apply straight from the tube or mix a pea size amount of colour with conditioner to create your own unique shade!

RINSING

  • Rinse the colour out using lukewarm water

TOP TIPS

  • For blue or pastel shades, hair will need to be very light blonde, so pre-lighten if you’ve not been blessed with this colour
  • If you’re creating a pastel shade, the colour you pre-mix is a good indicator of the colour result - if you want a more vibrant shade, just add more colour cream
  • Semi-permanent shades are ideal for maintaining colour vibrancy between permanent applications
  • Remember, if your hair’s previously coloured, this may affect results
  • Avoid staining your fav jumper by having an old towel at the ready and use some skin barrier cream around your hairline/ears
  • Have some cotton pads and skin toner handy just in case you get some product on your skin
  • If you’re lucky enough to have thick locks or hair longer than shoulder length, you’ll need two or more packs for a nice, even coverage
Icon download file

Download our guide for step-by-step application instructions and pre-colouring advice

(PDF, 0,5 MB)

Colour Cream: Aqua · Cetearyl Alcohol · Coconut Alcohol · PEG-8 · Ceteareth-20 · Disodium Cocoamphodi propionate · Methylparaben · Parfum · Polyquaternium-6 · Propylparaben · Acid Violet 43 · Etidronic Acid · HC Blue No. 12 · Ethanolamine · Sodium Sulfate · Sodium Chloride · HC Blue No. 16 · Alpha-Isomethyl Ionone

Conditioner: Aqua · Cetearyl Alcohol · Quaternium-87 · Propylene Glycol · Isopropyl Myristate · Distearoylethyl Hydroxyethylmonium Methosulfate · Sodium Benzoate · Citric Acid · Stearamidopropyl Dimethylamine · Ceteareth-20 · Glyceryl Stearate · Prunus Armeniaca Kernel Oil · Parfum · Niacinamide · Panthenol · Hexyl Salicylate · Benzyl Salicylate · Hexyl Cinnamal · Linalool · Limonene

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