043 Red Passion

Swatch sample of 043 Red Passion
Expected results
Light Brown Swatch of hair colour Swatch of expected outcome of using 043 Red Passion
Medium Brown Swatch of hair colour Swatch of expected outcome of using 043 Red Passion
Dark Brown Swatch of hair colour Swatch of expected outcome of using 043 Red Passion
Permanent Colour

This gives a permanent shade that will last up to 28 washes, depending on your hair history.

043 Red Passion

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  • Maximum colour depth & radiance
  • Built-in Vibrancy Serum with vitamins & oils
  • Stunning shine
  • Suitable for up to 70% grey hair

Can’t resist that red? With added vitamins & oils, our built-in Vibrancy Serum creates a deeply rich shade that you’ll be powerless to resist!

Take a look at our video for all the tips on getting and maintaining that vibrant look

Top tips:

  • Always perform the allergy alert test 48 hours before each time you colour, even if you’ve used the product before
  • Check the colour application range to make sure this product is suitable for your natural hair colour
  • Remember, if your hair’s previously coloured, this may affect results
  • Avoid staining your fav jumper by having an old towel at the ready and use some skin barrier cream around your hairline/ears
  • Have some cotton pads and skin toner handy just in case you get some product on your skin
  • If you’re lucky enough to have thick locks or hair longer than shoulder length, you’ll need two or more packs for a nice, even coverage
  • LIVE Intense Colour should be applied to clean, dry hair

Download our guide for step-by-step application instructions and pre-colouring advice

  • 1 tube of Colour Cream
  • 1 application bottle with developer lotion
  • 1 After Treatment
  • 1 instruction leaflet
  • 1 pair of gloves

Colour Cream: Aqua · Cetearyl Alcohol · Ammo nium Hydroxide · Glyceryl Stearate · Ceteareth-20 · Octyldodecanol · 1-Hydroxyethyl 4,5-Diamino Pyrazole Sulfate · Sodium Laureth Sulfate · m-Aminophenol · Sodium Cetearyl Sulfate · Serine · Prunus Armeniaca Kernel Oil · Parfum · Sodium Sulfite · Oleic Acid · Toluene-2,5-Diamine Sulfate · Potassium Stearate · Glycerin · 4-Amino- 2-Hydroxytoluene · Ethanolamine · Tetrasodium EDTA · Carbomer · Potassium Hydroxide · Ascorbic Acid · Linoleamidopropyl PG-Dimonium Chloride Phosphate · Propylene Glycol · Sodium Sulfate · Benzoic Acid 

Developer: Aqua · Hydrogen Peroxide · Cetearyl Alcohol · PEG-40 Castor Oil · Disodium Pyrophosphate · Sodium Cetearyl Sulfate · Disodium EDTA · Sodium Benzoate · Phosphoric Acid

After Treatment: Aqua · Cetearyl Alcohol · Behentrimo nium Chloride · Prunus Armeniaca Kernel Oil · Litchi Chinensis Fruit Extract · Morinda Citrifolia Fruit Extract · Panthenol · Hydrolyzed Keratin · Isopropyl Myristate · Citric Acid · Phenoxyethanol · Stearamidopropyl Dimethylamine · Isopropyl Alcohol · Glyceryl Stearate · Parfum · Sodium Methylparaben · Propyl ene Glycol · Polyquaternium-37 · Glycerin · Dicaprylyl Carbonate · Butylphenyl Methylpropional · Limonene · Linalool · Hexyl Cinnamal · Lauryl Glucoside · Potassium Sorbate

  • Birmingham
  • 5
  • 1
Been using red passion for about 6 years now and the colour is absolutely stunning! I always receive compliments on the colour of my hair and I can leave my hair for ages before dying it again because the colour hardly fades! Using this dye has always been better than getting it dyed at a salon.
Response from Schwarzkopf LIVE: Looks fab Jade! Thanks so much for the lovely feedback
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Claire Jones
  • Caerphilly
  • 0
  • 1
Love the colours just wish there was a touch up version for the roots, like nice & easy do
Response from Schwarzkopf LIVE: Thanks for the review Claire!
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Sarah Wiggin
  • Cannock
  • 1
  • 1
Fab color put it on for my brothers wedding and had loads of lovely comments
Response from Schwarzkopf LIVE: Fantastic to hear Sarah, thanks for leaving your review!
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  • Nottingham
  • 4
  • 1
Absolutly love this colour i have been usuing it for a year now and never changed my hair is super long and 1 bottle goes along way and the colour is even all over! Defo reccomemend love it!!!
Response from Schwarzkopf LIVE: So pleased to hear it Charlotte! Thanks for taking the time out to leave a review :-)
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  • Cardiff
  • 1
  • 1
The colour is lush and it last really long so there no need keep dyeing it
Response from Schwarzkopf LIVE: Thanks so much for your great feedback Rachel!
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Serena jayne
  • London
  • 1
  • 1
Love this colour leaves my hair so shiny looks amazing!
Response from Schwarzkopf LIVE: Loving the wonderful feedback, Serena - thanks a bunch!
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  • Sunderland
  • 1
  • 1
Absolutely beautiful colour, so full and vibrant. It gets even better in the sun too! I always get asked what colour I use and I've never had a better red-even from a salon!
Response from Schwarzkopf LIVE: Hi Steph, great to hear you're a fan! Thanks a bunch for the feedback.
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Rachel C
  • Fleetwood
  • 2
  • 1
Absolutely love this colour! I'm a natural blonde so was a bit apprehensive going such a dark colour but it's perfect!!! Coverage is amazing and doesn't fade quick like others! Highly recommend this colour! Definitely my new favourite xx
Response from Schwarzkopf LIVE: Hey Rachael, thrilled to hear it, thanks so much for your review!
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  • Cambridge
  • 0
  • 1
Love it. I bleached my hair then put cherry mahogany xxl live on it then thought hmm not what I wanted to decided to try this xxl live red passion an got this result everyone says they love it. I've always had black hair but wanted something different love this shade with my pink an coral lip sticks.

Response from Schwarzkopf LIVE: Wonderful to hear the great feedback, Charlotte!
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